FORTUNA BUSINESS IMPROVEMENT DISTRICT BUDGET

Actual Budget for July 2010 through June 2011

Ordinary Income/Expense

2010/2011

• Income

• Prior Year Revenue

612.14

• Christmas Movie Sponsorships

• Revenue From City

101,043.71

• Other Income

1,340.12

Total Income

103,795.97

Total Labor Costs

49,272.64

Promotional Expenses

• Telephone

3,334.37

• Professional Education

66.79

• Newsletter Costs

1,502.15

• Event Insurance

1,382.00

• Dues & Subscriptions

789.95

• Coordinator Expenses

1,313.93

• Apple Harvest Promostion

1,519.38

• Shop Local

133.38

• Grave Matters

1,000.00

• Doffodil Days Banners

750.00

• Christmas Movie Promotion

3,006.90

• Focused Advertising

1,459.86

• Citywide Advertising

14,527.60

• Downtown Merchants Assoc.

12,658.40

• Redwood Village Shopping Center

10,022.05

• Strong's Creek Assessment

0.00

• Relocation/Recruitment

437.50

• Special Promotions

100.00

• Internet/Marketing/Web Hosting

3,522.50

• AutoXpo

200.00

107,317.40

Administrative Expenses

• Professional Fees

975.00

• Bank & Finance Charges

0.00

• Accounting & Auditing

250.00

• Depreciation Expenses

0.00

• Legal Fees

787.50

• Miscellaneous Expenses

645.06

• Office Equipment

342.03

• Office Supplies

2,083.14

• Storage Space Rent

703.22

• Tax and License

95.00

Total Administrative Costs

5,880.95

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TOTAL EXPENSES

113,198.35

Total Other Income

Net Other Income

Net Income